New In Dresses

1798 styles

Looking for the hottest new in dresses to slay your weekend wardrobe? We’ve got you, babe! EGO is all about keeping you ahead of the trends, whether they’re straight off the runway or blowing up your FYP. Our new-in dresses are serving ALL the looks you’re obsessed with right now.

From influencer-approved spicy mini dresses to cute AF midi vibes, we’ve got it all. Whether you're after a sleek staple or a fierce statement piece, our collection of trending dresses is ready to slay every event on your social calendar.

If staying on-trend is your vibe, EGO's new in dresses are your BFFs. Give your wardrobe the glow-up it deserves with the hottest trending dresses and don’t forget the heels to match! Time to turn heads this weekend, girl!

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1798 styles

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1798 styles

£24.00 WITH CODE: TAKE20

Halterneck Trim Detail Drape Front Maxi Dress In Khaki

£30.00

One Shoulder Cape Detail Cut Out Mini Dress In Green Textured Devore

£9.00 (53% OFF) £19.00

Halterneck Cross Over Detail Cut Out Mini Dress In Blue Animal Print

£9.00 (65% OFF) £26.00

V Neck Tassel Scarf Detail Mini Dress In Khaki

£2.00 (92% OFF) £26.00

Strappy Tie Back Detail Mini Dress In Lemon Floral Print Chiffon

£6.00 (70% OFF) £20.00

Halterneck Cut Out Drape Front Maxi Dress In Yellow Floral Print

£10.00 (68% OFF) £31.00

£23.20 WITH CODE: TAKE20

High Neck Shoulder Pad Draped Front Mini Dress In White

£29.00

£19.20 WITH CODE: TAKE20

Scoop Neck Beaded Graphic Detail Mini Bodycon Dress In White

£24.00

Bandeau Puffball Hem Mini Dress In Blue Stripe Woven

£8.00 (70% OFF) £27.00

One Shoulder Cut Out Draped Maxi Dress In Lemon

£10.00 (62% OFF) £26.00

Halterneck Tiered Frill Mini Dress In Multi Floral Print

£9.00 (74% OFF) £35.00

Halterneck Trim Detail Ruched Blouson Mini Dress In Baby Pink

£9.00 (63% OFF) £24.00

Backless Mini Dress In Baby Pink Disc Sequin

£9.00 (70% OFF) £30.00

Halterneck Cowl Front Studded Wrap Detail Maxi Dress In Khaki

£9.00 (70% OFF) £30.00

Halterneck Plunge Front Ruched Mini Dress In Pink Polka Dot

£9.00 (71% OFF) £31.00

£20.80 WITH CODE: TAKE20

Halterneck Extreme Cowl Sequin Trim Mini Dress In Black

£26.00

Plunge Halterneck Draped Detail Low Back Frilled Mini Dress In Lemon

£6.00 (78% OFF) £27.00

£24.00 WITH CODE: TAKE20

Bodysuit Lining Ruched Maxi Dress In Cheetah Print Mesh

£30.00

£31.20 WITH CODE: TAKE20

Halterneck Lace Trim Layered Frill Hem Mini Dress In Cream

£39.00

£32.80 WITH CODE: TAKE20

Racer Neck Draped Ruched Detail Maxi Dress In Brown

£41.00

Halterneck Plunge Front Sequin Contrast Maxi Dress In White

£20.00 (49% OFF) £39.00

Halterneck Bead Trim Detail Mini Dress In Brown Printed

£7.00 (74% OFF) £27.00

£23.20 WITH CODE: TAKE20

Plunge Neck O Ring Back Detail Maxi Dress In White

£29.00

One Shoulder Cut Out Beaded Detail Draped Maxi Dress In Chocolate Brown

£12.00 (72% OFF) £43.00

Square Neck Drape Mini Dress In Khaki Green

£8.00 (62% OFF) £21.00

£20.80 WITH CODE: TAKE20

Halterneck Strappy Back Side Split Maxi Dress In Cream Textured Sheer

£26.00

£16.80 WITH CODE: TAKE20

Off The Shoulder Curved Hem Corset Detail Mini Dress In Chocolate Brown Satin

£21.00

£37.60 WITH CODE: TAKE20

Shoulder Pad Scarf Detail Cinched Waist Blazer Dress In Black Woven

£47.00

Off The Shoulder Cut Out Tie Side Maxi Dress In Green

£5.00 (80% OFF) £25.00

£21.60 WITH CODE: TAKE20

Polo Collar Shoulder Pad Detail Mini Dress In Black

£27.00

£22.40 WITH CODE: TAKE20

Plunge Front Seam Detail Dropped Hem Frill Mini Dress In White

£28.00

£32.80 WITH CODE: TAKE20

Square Neck Drape Front Contrast Lace Corseted Mini Dress In Chocolate Brown

£41.00

£24.00 WITH CODE: TAKE20

Bandeau Tailored Maxi Dress In Chocolate Brown

£30.00

£20.80 WITH CODE: TAKE20

High Neck Sequin Panel Cut Out Split Leg Maxi Dress In Black

£26.00

£24.00 WITH CODE: TAKE20

Scoop Neck Lace Trim Strappy Maxi Dress In Blue

£30.00

Long Balloon Sleeve Puffball Mini Dress In Cream Chiffon

£26.00 (40% OFF) £43.00

£15.20 WITH CODE: TAKE20

Bandeau Mini Bodycon Dress In Black

£19.00

Cowl Front Asymmetric Seam Maxi Dress In Sage Green

£20.00 (57% OFF) £46.00

£25.60 WITH CODE: TAKE20

Extreme Cowl Neck Cut Out Detail Ruched Mini Dress In Chocolate Brown

£32.00

Drape Detail Low Cowled Back Mini Dress In Pink

£14.00 (46% OFF) £26.00

Trending Dresses

If it’s going viral, it’s definitely on our radar. Our new-in section has all the trending dresses you need to stay ahead of the game. Check out our bestsellers for the hottest styles flying off the (virtual) shelves rn! Missed out on a must-have? Don’t worry, girl — keep your eye on our back-in-stock section for a second chance to grab your goodies!

New-in Clothing

Along with the hottest new-in dresses, we’re serving up the latest co-ords that are taking street style by storm! Whether you're feeling a figure-snatching skirt or a badass pair of trousers, these sets are all about making you the centre of attention, girl.

And trust me, the fun doesn’t stop there! We’ve also got new-in jumpsuits, loungewear, and knitwear, so your trending dresses aren’t flying solo. Oh, and if you wanna make sure your look is totally flawless? You need the fiercest footwear and viral accessories to nail that devil-wears-Prada energy!