New in Clothing

6822 styles

Looking for the hottest trends? Welcome to our new in clothing collection, where every piece is designed to make a statement! Whether you're vibing with cosy, off-duty looks or aiming for that head-turning ensemble, we've got the latest trends that will keep you ahead of the curve. Expect jaw-dropping styles that’ll have you feeling confident and your OOTDs trending.

Our new clothing lineup features everything from fierce new in dresses to chic, matching co-ords. Dive into a world of vibrant prints, luxe fabrics, and figure-worshipping silhouettes. Whether you're looking to level-up your everyday or find that perfect outfit for a special occasion, our new arrivals are here to elevate your wardrobe with flair.

Ready to refresh your closet? Check out our latest drop and grab those fire fits before they’re history! With our new-in clothing, you're not just wearing clothes—you're making a statement.

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6822 styles
Triangle Bikini Top In Brown Sequin
Triangle Bikini Top In Brown Sequin
£9.00 (36% OFF) £14.00
Long Sleeve Tie Front Top In Chocolate Brown Crochet Knit
Long Sleeve Tie Front Top In Chocolate Brown Crochet Knit
£5.00 (76% OFF) £21.00
Mid Waist Straight Leg Jeans In Mid Blue Denim
Mid Waist Straight Leg Jeans In Mid Blue Denim
£12.00 (60% OFF) £30.00
Contrast Stripe High Neck Zip-Up Sweatshirt In Brown
Contrast Stripe High Neck Zip-Up Sweatshirt In Brown
£9.00 (67% OFF) £27.00
Halterneck Strappy Tiered Hem Playsuit In Pink Lace
Halterneck Strappy Tiered Hem Playsuit In Pink Lace
£13.00 (55% OFF) £29.00
Low Waisted Maxi Skirt In Green Slinky
Low Waisted Maxi Skirt In Green Slinky
£10.00 (50% OFF) £20.00
Strappy Min Min Playsuit In White Stripe Knit
Strappy Min Min Playsuit In White Stripe Knit
£7.00 (72% OFF) £25.00
Cowl Neck Scarf Top In White Polka Dot
Cowl Neck Scarf Top In White Polka Dot
£3.00 (85% OFF) £20.00
Strappy Asymmetric Lace Trim Top In Lemon Polka Dot
Strappy Asymmetric Lace Trim Top In Lemon Polka Dot
£3.00 (86% OFF) £22.00
Mid Rise Mini Shorts In Green Stripe Knit
Mid Rise Mini Shorts In Green Stripe Knit
£5.00 (67% OFF) £15.00
Tie Side Bikini Bottom In Orange Textured Print
Tie Side Bikini Bottom In Orange Textured Print
£2.00 (86% OFF) £14.00
Tie Side Sarong In Black Abstract Print
Tie Side Sarong In Black Abstract Print
£1.00 (93% OFF) £15.00
Mid Rise Frayed Hem Jeans In Mid Blue Denim
Mid Rise Frayed Hem Jeans In Mid Blue Denim
£6.00 (82% OFF) £34.00
Square Neck Mini Dress In Brown Swirl Print Knit
Square Neck Mini Dress In Brown Swirl Print Knit
£10.00 (62% OFF) £26.00
Bandeau Tailored Mini Dress In White Woven
Bandeau Tailored Mini Dress In White Woven
£9.00 (71% OFF) £31.00
Plunge Halterneck Bodysuit In White Lace
Plunge Halterneck Bodysuit In White Lace
£7.00 (65% OFF) £20.00
Frill Trim Ruched Contrast Bikini Top In Zebra Print
Frill Trim Ruched Contrast Bikini Top In Zebra Print
£6.00 (57% OFF) £14.00
Long Sleeve Asymmetric Hem Top In White Crochet Knit
Long Sleeve Asymmetric Hem Top In White Crochet Knit
£9.00 (70% OFF) £30.00
Bandeau Lace Hem Asymmetric Mini Dress In Lemon
Bandeau Lace Hem Asymmetric Mini Dress In Lemon
£9.00 (70% OFF) £30.00
Strappy Lace Trim Detail Asymmetric Top In Lemon
Strappy Lace Trim Detail Asymmetric Top In Lemon
£4.00 (73% OFF) £15.00
Woven Corset Drape Detail Scarf Mini Dress
Woven Corset Drape Detail Scarf Mini Dress
£6.00 (87% OFF) £45.00
Mid Rise Straight Leg Jeans In White Denim
Mid Rise Straight Leg Jeans In White Denim
£10.00 (68% OFF) £31.00
Scoop Neck Strappy England Football Vest In White
Scoop Neck Strappy England Football Vest In White
£5.00 (79% OFF) £24.00
Low Rise Mini Shorts In Yellow Crochet Knit
Low Rise Mini Shorts In Yellow Crochet Knit
£3.00 (82% OFF) £17.00
Strappy Square Neck Mini Dress In Pink Bandage
Strappy Square Neck Mini Dress In Pink Bandage
£28.00 (30% OFF) £40.00

Back in Stock

Missed out last time? Don’t sweat it! Your favourite pieces are back in stock and ready to fly off the shelves once more. From must-have basics to statement pieces, these hot picks are back and just as fabulous as ever. Snag those coveted items you’ve been eyeing before they disappear again. We don’t gatekeep here!

New In Fashion

Get ready to break the internet with our latest collection of must-have fashion. Whether you’re on the hunt for that perfect outfit or some show-stopping kicks, our New In section has got you covered. Looking for that final touch? Our edit of new in shoes will have you stepping up your style game this season. From the latest heels to new-in boots, we just can't get enough.

Want to know what everyone’s raving about? Our best sellers section is packed with the hottest items that are flying off the shelves. From wardrobe essentials to show-stopping statement pieces, our best sellers are tried-and-true favourites. Whether it’s that perfect pair of jeans or a LBD, these picks have been vetted and adored by fashionistas everywhere!

We are EGO. Shoes, style, and a whole loada sass. There's no one quite like us.
With EGO, take your shoe and outfit game to the next level with our range of women's shoes, clothing, and accessories to make you stand out from the crowd. From high heels to sandals and boots, as well as dresses, tops, and accessories, we've got the fiercest and freshest range of women's shoes & clothing on the market. Bring out your inner power women and recreate your look with footwear & clothing from EGO UK today. Buy now with next day delivery and say 'hello' to the new you.

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